The main reason we chose [them] is because of the robust integration with HubSpot, eliminating manual data handling, reducing human error and improving our sales follow up speed. - Rubi Segura, Director Global Field Marketing, Ignition

Context

Ignition simplifies service sales, billing, and payment collection in a unified platform. Trusted by 7,000+ businesses globally, Ignition has facilitated 3M+ proposals, generating $6.6B+ in revenue for customers and engaging 1.5M+ clients.

Challenge

Before transitioning to Webinar+, the webinar process posed several challenges. Manual execution demanded over 95 tasks, leading to inefficiencies and errors. The risk of human error was high during data transfer, with 95 manual tasks involved. Additionally, insights into prospect interactions were lacking, impacting sales strategies.

Solution

Integration

The Webinar+ integration with HubSpot eliminated manual data handling, reducing manual tasks by approximately 75%. This integration also automated data transfer, completely eliminating the need for manual download and upload of data, saving time and enhancing data accuracy.

Faster Lead Access

Webinar+ automates lead generation, enabling immediate capture when attendees click on a Call-to-Action during webinars. This eliminates waiting time, allowing the team to engage with prospects promptly and enhance conversion opportunities.

AI Driven Content

The AI streamlined content creation for the content team by reducing turnaround time for producing blog posts and summaries related to webinars.